Meet Brendan

Brendan P. Keegan has spent a lifetime facing down fear, uncertainty and doubt in order to make his visions a reality. And for the hundreds of thousands of people who have been inspired by his revolutionary approach to leadership, he offers an unmatched mix of creativity, generosity, wisdom and tenacious commitment to making a positive impact on the world.

In a word, Brendan is fearless.

Brendan P. Keegan is a 6-time president & chief executive officer, 21-time board director, 2-time best-selling author, World’s Most Innovative CEO award winner and the visionary leader behind bFEARLESS Ventures, an investment & advisory firm. 

As President & CEO, he has successfully led 6 companies through liquidity exits with an average enterprise value increase of 750%. Keegan has raised over $10 billion in capital while leading over 250,000 people globally. Today, he serves as co-owner and board member of Andretti Racing, United Autosports, Merchants Fleet, PURE Electric, Crane Paper, and Sky Meadow Country Club. Additionally, Keegan serves on the boards of McLaren Racing Indy Team, ExpressIT Delivery, RPI Athletics Council, RPI Lally Leadership Council and the Keegan Family Courage & Faith Foundation.

His most recent experience was as Chairman, CEO & President of Merchants Fleet where his vision disrupted the fleet industry and transformed the company resulting in 5X top line growth from $500 million to $2.5 billion, 19X bottom line growth and 12X enterprise value growth in under 5 years. As a result, Merchants completed a strategic sale to Bain Capital and the Abu Dhabi Investment Authority. 

Keegan is a 2-time Wall Street Journal, Amazon and Barnes & Noble best-selling author of Dare to DISRUPT and The FUD Factor, published by Forbes Books. Keegan has written over 300 articles as a contributor to Harvard Business Review, Rolling Stone, Fortune, Forbes, Fox News, Entrepreneur & Fast Company. He is an energetic speaker delivering keynotes for organizations such as Reuters, Bloomberg, Wall Street Journal, TechCrunch, Wheels Up, Harvard Athletics, Brown University and Private Equity firms all across the globe. He also hosts the Fearless Experience Podcast & is a co-host with Zak Brown, CEO McLaren Racing, on the Fast & Fearless Podcast.

Keegan has received numerous awards to include being named a Distinguished Fellow by Dartmouth College, World’s Most Innovative CEO by CEO Awards, CEO of the Year by Best in the Biz, Visionary of the Year by American Globe Awards, Executive of the Year by Business Intelligence Group and 4-time winner of Deloitte’s Best Managed Companies.

Keegan received his bachelor’s degree from Rensselaer Polytechnic Institute and MBA from George Washington University. Keegan resides in the Greater Boston area with his wife Dana and their two children Kaylie and Patrick who are making names for themselves through their own academic & athletic pursuits. Keegan’s family has made a commitment of donating $10 million to build the next generation of leaders through their family Courage & Faith Foundation.

brendan-emma-sarah-ted-teamwork

30

Years of fearless leadership experience

300+

Published articles on leadership, strategy & technology

750,000

People Impacted worldwide through writing, training & speaking

750%

Average Equity Return for Companies Brendan has been President & CEOI

Find Brendan’s insights across these trusted publications:

Forbes
Entrpreneur
Inc
Newsweek
Fast Company
Fox Business
Fox News

One Million Fearless Leaders

Imagine a world where each person is able to remove fear, uncertainty, and doubt for themselves and others. This is what’s possible with fearless leadership — unlocking an almost limitless potential for millions.

For Brendan and his fearless leaders, that vision starts here.

My Story

With that hard work and a little bit of luck, I’ve been blessed. The moment I overcame fear was the moment I was born at St. Joseph’s hospital on July 30, 1969. I was born two months early, weighing in at under two pounds and fighting to stay alive. I was baptized, confirmed and given my last rites that day. Doctors massaged my heart to keep me alive, nurses watched over me 24/7 and I received seven units of a rare blood type from donors up and down the East Coast. To stay alive from the first day through today, I only had one choice, and that was to live fearlessly.

With all the complications of my birth, my parents were counseled to manage their expectations when it came to their “miracle baby” having a healthy, normal, and productive life. Despite the comments of doctors, my parents refused to be in fear. Mom and Dad hadn’t listened to fear, uncertainty or doubt when their first child, my sister Beth, was born with Down’s Syndrome nine years earlier. They raised Beth to have an incredibly normal, healthy, and productive life for 59 glorious years. My parents lived fearlessly, and I learned my best lessons from them.

Armed with the tools of fearlessness from my birth, the moment I really chose to be a leader. The moment I chose to be a leader was the first day of football practice in rural New Hampshire when I was in third grade. Coach Buchanan circled up all the eight-year-old players and asked for someone to get in the middle and lead jumping jacks. I’m not sure what possessed me, but something moved me to jump in the middle of the circle at Artillery Field and start counting. I have been smitten with leadership every day since.

Growing up, there were plenty of days when I wished God had made me smarter, richer, more athletic and even better looking. Why? Well, even though leadership came naturally to me, other areas of my life were not so easy. I had to work really hard to get good grades in school. I had to pay my own way through college. I had to work out a little longer to be competitive on the athletic field. And I had to use my sense of humor to win girls over. I was the prototypical grinder!

I’ve been blessed to have the opportunity to lead companies as president or CEO six times across many different industries from technology to finance to automotive. I am grateful every day for the opportunity to bring good into the world and help make others become whatever they choose to be. I hope that my concepts, systems, inspiration and tools will serve as your fuel to lead fearlessly in your own life.

Success Stories

Brendan’s ability to build and lead high-performing teams is extraordinary. He cares deeply about the people he works with and pushes you to maximize your true potential.
Brendan’s ability to absorb and process a challenge and proactively address the issue sets him apart from most people we encounter in the business world. He is clearly one of the brightest executives I’ve had the pleasure of working with.
Brendan Keegan is a one-in-a-million leader that sets the gold standard. My company’s transformation and ongoing success is heavily influenced by Brendan’s leadership and advice. He has helped shape me as an owner, as a leader, and as a person.
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